How I Turned My Interest into a Career in Digital Marketing

A personal journey of growth, learning, and finding my true path

Introduction

Every journey begins with a small spark.
For me, that spark was digital content.

It went from creating simple posts to understanding how online engagement works, and my interest slowly developed into something bigger: a future.

Growing Up in Fort Koch

I grew up in Fort Kochi, a place full of culture and energy.I wasn’t the “top student” in school or the girl who always topped exams.

I was just a typical youngster who loved creativity more than textbooks.

But, in retrospect, my curiosity and observation were silently building a path for me.

 

 

My Education Foundation

I finished my +2 with Commerce and Mathematics, which gave me a basic understanding of business and numbers. I later completed my B.Com from St. Joseph’s College, MG University. College helped me understand how businesses function, how people think, and how communication influences decisions. I didn’t know it at the time, but these foundations became important in my career.

Where Everything Shifted: My First Job

 

Last year, I joined Unique Mentors as part of their sales and marketing team.

This was the turning point.

I started handling their Instagram updates: posts, stories, ideas, new content formats.

I enjoyed experimenting, creating, and understanding what people liked.

Watching followers grow and the increase in reach made me realize something important:

Digital marketing wasn’t just interesting, but something that I was good at.

The Decision That Changed My Path

I understood that in order for me to go further, I needed real knowledge.

Therefore, I decided to study digital marketing professionally.

That’s when I joined CDA Academy.

Joining CDA Academy: The Real Learning
CDA opened my eyes to the true digital world —

From SEO and content down to ads and analytics, including strategies.

Every class gave me clarity. Every assignment made me better. Everything seemed to show me how massive the digital industry is. More importantly, it made me realize that This is where I belong.

Joining CDA Academy: The Real Learning

 

CDA opened my eyes to the true digital world —
from SEO and content to ads, analytics, and strategies.

Every class gave me clarity.
Every assignment made me better.
Every concept showed me how big the digital industry is.

More importantly, it made me realise:

This is where I belong.

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